SBC Awards Europe 2025: Celebrating Excellence in Gaming and Sports Betting

In an electrifying ceremony at the Hilton Malta, Saint Julian’s, the SBC Awards Europe 2025 marked a significant milestone in the sports betting and gaming industry. This prestigious event, taking place on Thursday, 12th June, attracted over 400 stakeholders and luminaries from across Europe, all gathered to honor the remarkable achievements within the sector.

The evening was highlighted by the presence of Alison Bender, a renowned sports broadcaster and football presenter, who presented 34 awards to the deserving winners. Rasmus Sojmark, Founder and CEO of SBC, captured the essence of the event, stating,

“We launched SBC Summit Malta with a vision to showcase the myriad innovations and achievements that define Europe’s gaming ecosystem. The SBC Awards Europe are an extension of this mission, offering a unique platform to highlight exemplary performances across all verticals.”

The awards have expanded to include categories such as sportsbook and payments, acknowledging a broader range of industry talent. Among the distinguished winners were Novibet, Betsson Group, 1xBet, Bragg Gaming, BGaming, Alea, Vegas Legends, iGP, BETBY, Soft2Bet, Games Global, OpenBet, Oddin.gg, Sportradar, and BetConstruct, each recognized for their contributions to the industry’s growth and innovation.

Notable Winners and Categories

1. Novibet: ‘Operator Innovation in Gaming’ and ‘Sportsbook Operator of the Year’
2. Betsson Group: ‘Casino Operator of the Year’ and Betsson Group Affiliates: ‘Best Affiliate Program’
3. 1xBet: ‘Marketing Campaign and Sponsorship of the Year’
4. Bragg Gaming: ‘Socially Responsible Initiative of the Year’
5. BGaming: ‘Best Exclusive Game Partnership’
6. Alea: ‘Employer of the Year’
7. Vegas Legends and iGP: ‘Leader of the Year’
8. BETBY: ‘Manager of the Year’
9. Soft2Bet: ‘Acquisition & Retention Partner’ and ‘Industry Innovation of the Year’
10. Games Global: ‘Casino Supplier of the Year’
11. OpenBet: ‘Sportsbook Supplier of the Year’
12. Oddin.gg: ‘Live Betting Product’
13. Sportradar: ‘Sports Data Product’
14. BetConstruct: ‘Platform Provider of the Year’

Key Takeaways

1. The SBC Awards Europe 2025 set a new benchmark for excellence in the sports betting and gaming industry.
2. Over 400 industry stakeholders celebrated innovation, achievement, and progress at the Hilton Malta.
3. The awards recognized a wide spectrum of talent, from operational innovation to social responsibility.
4. Notable winners included Novibet, Betsson Group, and Bragg Gaming, among others, highlighting the event’s diverse recognition across the sector.
5. The event underscored the vibrant dynamism and collective progress towards a more inclusive and responsible gaming environment.

FAQs

1. What is the significance of the SBC Awards Europe?

   The SBC Awards Europe recognize and celebrate excellence, innovation, and achievement within the sports betting and gaming industry.

2. How many awards were presented at the SBC Awards Europe 2025?

   A total of 34 prestigious awards were presented to various stakeholders and companies in the industry.

3. Who were some of the notable winners at the event?

   Notable winners included Novibet, Betsson Group, 1xBet, and Bragg Gaming, each acknowledged for their significant contributions to the industry.

4. What new categories were introduced at the SBC Awards Europe 2025?

   New categories such as sportsbook and payments were introduced, recognizing a broader range of talent within the industry.

5. How does the SBC Awards Europe benefit the gaming and sports betting industry?

   The awards highlight exemplary performances and innovations, serving as milestones that celebrate individual achievements and collective progress towards a more responsible gaming environment.