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Fanatics Outruns DraftKings, FanDuel in Race to Launch Prediction Markets, Now Live in 10 States

Sam Avatar
Sam
December 4, 2025

Fanatics Takes the Lead in the U.S. Prediction Market Landscape

In a strategic leap ahead of industry giants DraftKings and FanDuel, Fanatics Markets has officially launched its prediction markets platform in 10 states, marking a significant milestone in the sports and finance prediction market. This move not only positions Fanatics at the forefront of the prediction market race but also sets the stage for an ambitious expansion plan that aims to encompass 24 states, including heavyweights like California and Texas.

Strategic Expansion and Partnerships

  • Current Operations: Fanatics Markets is now live in Alaska, Delaware, Hawaii, Idaho, Maine, New Hampshire, North Dakota, Rhode Island, South Dakota, and Utah.
  • Future Growth: Plans to expand into 24 states, targeting key markets currently without sports wagering options.
  • Notable Partnership: A groundbreaking collaboration with Crypto.com, enhancing its platform’s credibility and reach.

“With its early launch and strategic partnerships, Fanatics Markets is not just entering the prediction market; it’s aiming to redefine it. The platform’s diverse offering and ambitious expansion plans signal a new era for enthusiasts of sports, finance, and politics alike,” industry analysts note.

Phase One Launch: A Diverse Portfolio

Fanatics Markets has rolled out its Phase One offering, featuring a wide array of event contracts across sports, finance, economics, and politics. This initial phase sets a solid foundation for the platform, with plans to further diversify into sectors like crypto, stocks/IPOs, and pop culture in the near future.

Challenges and Opportunities Ahead

Despite its promising start, Fanatics Markets faces a complex landscape of legal and regulatory challenges, especially in states with significant tribal gaming interests or those wary of jeopardizing existing sportsbook permits. However, the company’s proactive approach and strategic partnerships position it well to navigate these hurdles.

Fanatics Outpaces DraftKings and FanDuel in the Prediction Market Race

Fanatics has successfully outmaneuvered its competitors, launching its U.S. prediction markets service ahead of DraftKings and FanDuel. This early mover advantage is crucial in capturing market share and establishing a loyal user base. The Fanatics Markets app, available on both iOS and Android, offers a broad spectrum of contracts, catering to a wide range of interests and preferences.

“The launch of Fanatics Markets is a game-changer, offering an unparalleled range of contracts that cater to a wide audience. This strategic move not only positions Fanatics as a leader in the prediction markets but also highlights the growing interest in alternative investment and entertainment platforms,” experts suggest.

Conclusion: Fanatics Markets Sets the Stage for Future Growth

With its early launch, strategic partnerships, and ambitious expansion plans, Fanatics Markets is well-positioned to lead the U.S. prediction market. As it navigates regulatory challenges and expands its offerings, the platform promises to bring a new level of engagement and diversity to the prediction market, setting a high bar for competitors and signaling a bright future for enthusiasts and investors alike.

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Sam

Sam Tomas is a seasoned betting article writer, providing expert insights, strategies, and tips to help readers navigate the world of sports and online betting with confidence.

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